Wednesday, March 6, 2019

Funding

Where does funding for the following come from?

Films- Profit from other films, government funding, crowdfunding, music

TV Programmes-  Television Advertising Revenue

BBC Programmes- License Fee, Donations, Government Grants, Foreign & Commonwealth Office, UN Population Fund & The British Council

Commercial Channels: Coronation Street- Funding for TV Programmes
Channel 4: Small amount funded by the government, advertisements

The BBC need to put something on for everyone, even if only a small amount of people tune in as we pay a licence fee. They have programmes for the deaf, blind and

ITV: Advertisements , Sponsorship, Sales

Magazines: Advertisements, Sales

Newspapers: Advertisements, Sales

What is Crowdfunding? The practice of funding a project or venture by raising money from a large number of people who each contribute a relatively small amount, typically via the Internet. An example of a crowdfunding website would be JustGiving.

National Lottery Grant- Can be given to children with specific needs or health conditions. 


Why might owning a magazine or newspaper make commercial sense? 

They have influence on the audience. For example, 'The Sun' had a massive impact on the general election where Labour and Conservatives were really close. It convinced people to vote for the conservatives and they ended up winning the election which shows how much of an influence newspaper can have on the consumer. Sales in print media products are declining but they are still being published to create influence. 

License Lee- An annual fee, used to finance the BBC, which is payable by each household in which television programmes are watched. The BBC has to cater to everyone's needs and have something that is for everyone such as the deaf, blind, young and old. Also, to cover things even if only a small group of people would watch or affect, as they are paying for their licence fee so should get something out of it.


Newspapers- The way they are produced and distributed hasn't changed since the 1970s. They've declined in sales as they already know what they will say because of the internet. You get the news instantly and don't need to wait the next day to see what has happened. The BBC also posts news for free so if people want to read about something that has happened they'd rather not pay. Newspaper producers still want to own newspapers as they hold influence on the public.


Magazines- Declining in sales as there is an increase in the consumption of social media, more people use things such as Instagram which they can see news on.

This advert is a good example of a print advert as it shows its audience Heinz has the best ketchup made out of fresh red tomatoes, as i...